In a deep dive on the legal tech industry, Just Law Journal highlights Courtroom5 as a prime example of B2C innovation. The article explores how consumer-facing legal tech platforms offer affordable, do-it-yourself solutions to people navigating legal matters without a lawyer. ‘Courtroom5 is a tech-enabled service that provides tools and training to people who represent themselves in civil court,’ the authors state, recognizing the platform’s unique role in expanding access to justice.
By comparison, end-users of B2C products are usually consumers in direct need of legal services and, generally speaking, are people seeking alternatives to the use of lawyers. B2C legal tech products are often framed as “Do it Yourself” solutions and usually promise lower prices than traditional legal services. Examples include web-based tools that help people with legal issues concerning business formations, small claims, divorce and child support, immigration, insurance, intellectual property, wills, and other such matters. For instance, Courtroom5 is a tech-enabled service that provides tools and training to people who represent themselves in civil court.
